Book a call
GTM consulting for B2B teams

Outbound and AI search systems that bring you pipeline

BeforeLaunch builds and runs your outbound engine and gets you recommended in ChatGPT, Perplexity and Gemini. Every message is tested on 1,000 simulated buyers from your ICP before a single prospect sees it.

Book a 30-minute GTM review Furkan YamanBeforeLaunch · with Furkan Yaman,
founder, 2 exits
2 weeksoutbound built from 0 to live
0→70%+AI visibility for consulting clients
2 exitscompanies founded and sold
Brands I've worked with
FIFAFairmontKérastaseDar GlobalERKEAcıbadem
Your GTM system · what we buildrunning
01ICP from real datatitle × size × industry × funding × tech stackdone
02Messaging pre-testedevery email run on 1,000 simulated buyersdone
03Outbound infrastructuredomains, inboxes, warm-up, sequencesdone
04Visitor-to-lead automationsite visitors → enriched, qualified, routeddone
05AI search visibility (AEO)show up in ChatGPT, Perplexity, Gemini answersdone
06Measure and iteratepredictions logged, checked against live resultsdone
01 / Services

Three things we do, built to work together

OUTBOUND SYSTEMS

Pipeline you can predict

We set up the whole outbound engine and hand it over running: ICP and lists, sending infrastructure, sequences and the automations around them.

ICP and lead lists from Apollo dataDomains, inboxes, warm-up, deliverabilitySequences in lemlist or your toolWebsite visitors turned into enriched leads (RB2B, HubSpot)n8n automations and CRM routing
stack: n8n · Apollo · lemlist · RB2B · HubSpot · RB2B setup →
AI SEARCH VISIBILITY (AEO)

Get recommended by AI

Buyers now ask ChatGPT, Perplexity and Gemini which vendor to pick. We find where you're missing from those answers and fix it with content and citations.

AI visibility audit across engines and promptsPrompt and competitor gap analysisContent built to be citedMonthly tracking of visibility and citations
built and sold an AEO SaaS · now GTM at an AEO platform
PRE-SEND MESSAGE TESTING

Know what wins before you send

Most lists are too small for a real A/B test. We run every email, subject line and landing page headline on 1,000 simulated buyers from your ICP and only ship the winner.

Buyers built from real B2B profilesBoth orders, length-matched, confidence score"No clear winner" when it's too close to callEvery prediction logged and checked live
our own outreach and this site were tested this way
02 / Approach

Test first, then scale what works

Most GTM work starts with sending and hopes the data explains it later. We flip the order: decide with evidence before anything goes live, then measure it against reality.

01 · DIAGNOSE

Where pipeline really comes from

We audit your outbound, your website traffic and how AI engines describe you today. You get a short list of the gaps that cost the most.

02 · DEFINE

An ICP built from real records

Titles, company sizes, industries, funding and tech stacks from real contact data, not a persona workshop. The same ICP drives lists, messaging and tests.

03 · TEST

Every message before it ships

Angles, subject lines, openers, CTAs and headlines are run on 1,000 simulated buyers from that ICP. Losers are cut before a single prospect sees them.

04 · BUILD

The system, not a slide deck

Infrastructure, sequences, enrichment and routing in n8n, Apollo, lemlist and HubSpot, plus AEO content. Documented and handed over running.

05 · PROVE

Predictions checked against live results

Every prediction is written down before launch and compared with real replies, meetings and AI visibility. You see what worked, what didn't, and why.

03 / A real test

One sentence, a 5x difference

Before our own outreach, we tested the same cold email with and without the prospect's company name on 1,000 simulated sales leaders. Same offer, same length. The personalized version won with every buyer, in both reading orders.

That's the kind of call we make for clients before a campaign goes out, in minutes instead of weeks of live sends.

Test results · our own outbound1,000 simulated buyers
VARIANT A · generic
Hi Alex, a live cold email A/B test takes two to three weeks and thousands of sends before you know the winner…
16%reply preference
VARIANT B · company name WINNER
Hi Alex, when Northwind A/B tests a cold email, it takes two to three weeks and thousands of sends to know the winner…
84%reply preference
order agreement 100%sales leaders · B2B 10–200 · US
04 / Track record

Built, grown and sold, not just advised

A few of the things I've built, and what they did.

CONFIDENTIAL SAAS · AEO PLATFORM · 2026

Built the outbound engine and made the brand visible in AI answers

Joined as GTM engineer with no outbound in place. Set up sending infrastructure in two weeks, turned website visitors into enriched, qualified leads (RB2B, HubSpot, Apollo), and replaced manual A/B testing with an automated system.

+900%AI visibility
+200%AI citations
2 weeksoutbound from 0 to live
AI RANK CHECKER · FOUNDER · ACQUIRED

Grew an AEO tool from zero to an acquisition, without funding

Built and launched a tool that tracks how brands show up in ChatGPT, Perplexity and Google AI, and tested 10+ AEO strategies across 90 articles and 50 videos to learn what actually moves AI answers. Grew it bootstrapped until an AEO platform acquired it.

700active users
30paying clients
7M+organic impressions
AEO CONSULTING · 3 COMPANIES

Took brands from invisible to recommended by AI

Monthly AEO work for three companies: finding the prompts their buyers ask, publishing content built to be cited, and tracking how often AI engines recommend them.

0→70%+AI visibility
3companies on monthly retainers
VIDCGI · FOUNDER · ACQUIRED BY BELL UNIVERSE

An AI video agency for FIFA, Fairmont, Kérastase and Dar Global

Built an agency that produced AI-powered campaigns and 3D visuals for global brands, and the international client base that led to its acquisition. An internal tool cut a 7-day production task to 30 minutes.

60M+campaign views
7 days→30 minproduction task
4global brands
ERKE SUSTAINABILITY CONSULTANCY · MARKETING

Turned a niche B2B consultancy into an inbound and email channel

Ran organic search, email, Google Ads in four countries and online training programs in four languages for a sustainability consultancy selling to companies.

2M+organic impressions in 24 months
10,000+professionals reached by email
1,000+training registrants
05 / Who you work with
Furkan Yaman

Furkan Yaman

Founder · GTM engineer · 2 exits

GTM engineer and two-time founder. Five years across growth, outbound and SEO/AEO. I build revenue systems with n8n and LLM APIs: outbound infrastructure, lead qualification and routing, automated A/B testing and content pipelines.

You work with me directly, not with a junior team. I take a small number of clients at a time.

n8nApollolemlistRB2BHubSpotLLM APIsAEO
Who is this for?B2B companies, usually 10–200 people, that sell to other businesses and want a predictable outbound channel and a place in AI search answers.
How do engagements work?It starts with a 30-minute GTM review. From there, either a focused build (outbound or AEO, typically a few weeks) or a monthly retainer where we run and improve the system with you.
How do the simulated buyers work?Each one is built from a real B2B contact record: title, company size, location, industry, funding and tools. Names and emails are removed. Every message is read in both orders, and if the result is too close we say so.
Do you replace live testing?No. We filter out weak messages before they cost you prospects, then check our predictions against live replies and meetings.
Book a call

Book your BeforeLaunch GTM review

We look at your outbound and AI visibility live. Book right here.

See where your pipeline is leaking before you spend more on it

A 30-minute review of your outbound and AI visibility. You leave with the three fixes that matter most.
Book a 30-minute GTM review